10 Reasons Why People Won't Buy

10 Reasons Why People Won't Buy
A Second Product From You


1. You didn't follow up after the first sale. After the
sale you could have introduced your other product
on the thank e-mail.

2. You didn't ship the product in the about of time
you stated. If they needed it in a hurry and you
didn't provide, they won't rely on you again.

3. Your product didn't do as promised. If your
product didn't accomplish their desired goal they're
not going to think your second product will either.

4. Your customer couldn't get a hold of you in time
when they had a "after question" sale. You could
have added extra lines of communication.

5. Your customer doesn't want to revisit your web
site because it didn't offer much. You could have
offered more original content or freebies.

6. Your competition is offering free shipping with
their product. You should have been more aware
of how they are targeting your customers.

7. Your customer forgot your web site address.
You should have given your customers your web
site information in your product package.

8. Your customer service couldn't solve a problem
they had with your product. Your customer service
should be trained to handle most problems.

9. You didn't up-sell when they were already in the
buying mood. You can always try to sell your other
product when they're ready to buy your first one.

10. Your competition offers a stronger money back
guarantee. You must always be thinking of better
ways to remove the risk from your customers.

10 Killer Ways To Make Your Ad Sell

10 Killer Ways To Make Your Ad Sell


1. Use plenty of examples in your ad copy. This will
allow your whole target audience to understand your
pitch completely.


2. Gain extra credibility by using terms your readers
may not understand, but can follow by explaining them
in simple terms. This will show you're an expert.


3. Reveal how excited you are about the product. You
could use words or a picture of yourself looking very
excited.


4. Tell your target audience you were in their current
position. Next, tell them how your product pulled you
out of that position.


5. Challenge your readers at the end of your ad.
Make a bet with them; if your product doesn't solve
their problem, offer them a free product in return.


6. Get your audience involved in your ad by asking
them questions. They'll automatically want to answer
the questions in their mind.


7. Introduce yourself in your ad copy. Haven't you
ever read an ad copy and wondered half way through it
who is selling the product? It's a big turn off.


8. Start your ad with a story. It draws people right
into your ad and they forget they're being sold to.
You could start with "Once upon a time..."


9. Use less than five points in your ad copy. If you
start revealing too many topics, your readers might
get confused and quit reading.


10. Make your target audience's experience reading
your ad positive. You could educate them or tell a
joke to make them laugh.

10 Tips For Running A Profitable Web Site

1. Address your targeted audience on your business
site. Example: "Welcome Internet Marketers". If
you have more than one, address them all.


2. Make sure your content and graphics are relevant
to your web site's theme. You wouldn't want to use
a bird graphic on a business web site.


3. Alert visitors by email when you add new content
to your web site. This will remind people to revisit
your web site.


4. Offer a way for visitors to contact you on each
web page. List your email address, fax number and
phone number.


5. Give people the option of viewing your web site
offline. Offer it by autoresponder or printer friendly
version.


6. Make sure a least 50% of your content is original.
The other option is to offer something else original
other than content, like software or an online utility.


7. Offer your visitors incentives for revisiting your
web site. You could give them new content, ebooks,
software, ezine, etc.


8. Publish a FAQs for your business, product and
web site. They could have questions about multiple
parts of your business.


9. Make sure all links on the navigational bar are
clickable. If people can't get to where they want to
go, they will leave.


10. Organize you web site in logical and profitable
sequence. You don't want to give a freebie before they
learn about the product(s) you're selling.

10 Hypnotic-Like Sentences That Sell Like Crazy

Tell your readers what they are probably thinking,
feeling or doing as they read your ad copy. This
strategy will usually trigger their own subconscious
mind to bring out these feelings or actions.

You can add these sentences into any ad copy. You
may have to change one or two words so it relates
more to the product or service you're selling.


Use Online Diaries Instead Of Testimonials

Have your customers publish an online diary instead
of giving you a testimonial. The diary would include
regularly updated entries of how customers are using
your product to improve their life. You could give
customers a free product or a rebate in exchange for
them publishing it online.

Your customers could write diary entries about goals
they have reached using your product, the positive
emotions it's given them, the fears and worries your
product has taken out of their lives, how bad their
lives were before they bought it, how it has helped
other people in their lives, etc.

Your customers could update it daily, weekly or
monthly. It will depend on how often they use your
product. You could publish the diary right in your
ad or link directly to the diary. You could provide
the people with web space for writing the online
diary or have them e-mail you the diary entries for
you to publish.

You can make the online diary extra persuasive by
also including customer's personal profile, pictures,
online video of them using your product, net audio
of them talking about your product, even scanned
handwritten letters, etc.

An online diary would likely outsell the common
testimonial because it's updated on a regular basis
and reveals more personal information. A diary is
considered private which would make people more
curious to read it and believe it's legitimacy.

10 Rarely Used Bonuses That Can Triple Sales

1. Announcement Alerts - Give customers e-mail
alerts about critical information or product releases
before your non customers find out about it.


2. Discounts - Allow your customers to get lower
prices on your products and other related products
other businesses sell.


3. Expert Call Ins - Set up a date and time when
your customers can call up and talk directly with
experts that are related to your industry.


4. Private Invitations - Give your customers private
invitations to customer events that non customers
cannot attend.


5. Online Rolodex - Compile a list of web sites or
online contacts that are related to the product. You
could publish it on CD-ROM or on the web.


6. Archived Information - Bundle together some
older information that's no longer available. It could
be e-zine back issues, articles, transcripts, etc.


7. Mentor Program - Give your customers unlimited
consulting with their purchase. Allow them to
contact you by e-mail, phone, fax, in person, etc.


8. Audio/Video E-zine - Give customers an upgraded
version of your e-zine in online audio or video format.
Non-paying customers could only get it in e-mail.


9. Freebie Announce Board - Offer your customers
a message board were they can announce freebies
they offer from their web site.


10. Barter Discussion List - Offer your customers
the option of joining a barter email discussion list.
They can barter goods and services with others.

10 Hypnotic-Like Sentences That Sell Like Crazy

10 Hypnotic-Like Sentences That Sell Like Crazy


Tell your readers what they are probably thinking,
feeling or doing as they read your ad copy. This
strategy will usually trigger their own subconscious
mind to bring out these feelings or actions.

You can add these sentences into any ad copy. You
may have to change one or two words so it relates
more to the product or service you're selling.

1. As you keep reading this ad copy, you are feeling
more and more compelled to experience all the
benefits of our product.


2. The more you understand just how valuable our
product could be to your life, the less you think
about delaying this important purchase.


3. After you read this short ad you will feel like your
problems are almost completely solved, all you will
have to do is order.


4. As you're skimming through this, you're beginning
to think you have nothing to lose and everything to
gain by trying out our product.


5. As you're scanning over this ad copy, you are
beginning to imagine using our product and enjoying
all the benefits it brings.


6. The more you keep reading our ad the more you
feel it would be a waste to let this opportunity slip
by.


7. The more you review our ad the more you begin
to find yourself getting very excited about our
product and starting to feel the urge to buy now.


8. You don't know it yet but, at the conclusion of
this ad, you will feel driven to order and experience
all the benefits of our product.


9. You don't realize it yet but, in a few short minutes
you'll realize that you can't put off this vital purchase
and then you'll be yanking out your credit card.


10. As every word you read travels from this ad to
your brain, you start to understand just how much
our product could benefit your life.